Monday, 9 December 2013

Colenso BBDO & Burger King: creating sticky pre-roll YouTube ads

Pre-roll YouTube ads are annoying, right?

Unless you think creatively. And Colenso BBDO has done that for Burger King NZ, where the pre-roll ad may end up being more entertaining than the search item.

Check it out:

 

  • Reference: Fast Company (5 December 2013). Burger King Has A Counterintuitive Solution To Your Deep Hatred Of Pre-Roll Ads. Retrieved 5 December 2013 from http://www.fastcocreate.com/3022918/burger-king-has-a-counterintuitive-solution-to-your-deep-hatred-of-pre-roll-ads

Sam

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