Even more catchphrases!

Already it is time for another lot of catchphrases.

Firstly, in the words of the old woman to the dodgy Knight from the The Wife of Bath's Tale (Lyrics Translate, 2026, citing Chaucer, 1400, l. 1000) "you can't get there from here". I love that colloquial translation!

Once upon a time nearly everyone smoked. And, because there was a culture of, if you were having a cigarette, you would offer one to those around you, an acceptable response was "I've just put one out thanks". In our family, we used that for everything: "Would you like a glass of wine?" "I've just put one out, thanks". Or "Would you like a shower?" "I've just put one out, thanks". Most people today, in an age of such low smoking numbers, would not get the context!

Then we have the 1990s "Thousands of tiny luminous spheres" from Natural Glow makeup sold by telemarketer extraordinaire, Suzanne Paul, in a smashing Wolverhampton accent (Knight, 2024). This became a national catchphrase: even The Bats used it as a 2000 album title. In our family, we would use the "thousands of tiny luminous spheres" to describe the merits of anything that disguised reality and turned a negative into a positive. 

Ah: who remembers Mrs Marsh, of the "Like liquid gets into this chalk" fame? The reply was "Ooo, it does get in!". This was an Australian toothpaste commercial, with fluoride delivered with a real Aussie twang and purple chalk (AustralianAds, 2010, 0:17). "Ooo, it does get in!" was used by us for everything.

Another Aussie pearl was Madge of the 1989 Palmolive dishwash liquid: "You know you're soaking in it" in the nailbar (Kiwi Retro, 2015). "You know you're soaking in it" was often paired with "Ooo, it does get in" (surprisingly!). However what was REALLY surprising was that this ad was completely lifted from a US Palmolive ad, from 1976 (Bionic Disco, 2024), right down to exactly the same script. 

Then of course there is the four Yorkshiremen skit, originally by Tim Brooke-Taylor, John Cleese, Graham Chapman and Marty Feldman in episode 6 of "At Last the 1948 Show", but taken over by the Monty Python team, with the protagonists telling more and more outrageous stories of childhood poverty, ending with "And you try and tell the young people of today that, and they won't believe you" (TheFullMontyPython, 2007, 3:07). In our family it morphed slightly into said "tell that to the young people of today, and they'll not believe you".

Funny how talking about these sparks more memories, deciphering our idiosyncratic family language.

Sam

References:

AustralianAds. (2010, February 14). Mrs Marsh's Colgate Fluoriguard ad (Australian ad, 1970's) [video]. YouTube. https://youtu.be/h21jl2pLc1o

Bionic Disco. (2024, December 30). Palmolive Liquid 'You're Soaking In It' Commercial (1976) [video]. YouTube. https://youtu.be/5I8u4XZo1IQ

Kiwi Retro. (2015, May 5). Palmolive Ad 1989 - Madge - Celebration [video]. YouTube. https://youtu.be/CXvUXM3xURU

Knight, T. (2024, March 19). Suzanne Paul: An Infomercial Queen On Life After Luminous Spheres. New Zealand Herald. https://www.nzherald.co.nz/viva/culture/suzanne-paul-an-infomercial-queen-on-life-after-luminous-spheres/JZMOHHHJ5JB2ZOCGIOMQJ6JH3I/

Lyrics Translate. (2026). The Wife of Bath's Tale [from G. Chaucer, The Canterbury Tales]. https://lyricstranslate.com/en/geoffrey-chaucer-wife-baths-tale-lyrics.html

TheFullMontyPython. (2007, December 5). Four Yorkshiremen- Monty Python [video]. YouTube. https://youtu.be/ue7wM0QC5LE